From billboards to television to social media, advertising is everywhere.
In today’s evolving media landscape, advertising professionals must be more creative and strategic than ever. In this program, you will develop a versatile set of skills in writing, promotion, business, marketing, graphic design and digital media. A major in advertising will prepare students with effective written and visual communication, critical thinking, strategy, design and research skills. Graduates gain experience working on teams to develop solutions for applied projects, clients, and competitive campaigns.
Is it for you?
This program will be a good fit if you:
- Are a creative thinker.
- Like graphic design, writing and/or social media.
- Are a good problem solver.
- Have strong communication skills.
- Like working in fast-paced environment.
Career Opportunities
Explore possible career opportunities with this degree:
- Advertising account manager
- Sales representative
- Copywriter
- Brand manager
- Creative director
Recent Employers
Graduates have gone on to work at employers such as:
- Lemonly
- Lawrence and Schiller
- Avera Marketing
- Fresh Produce
- Click Rain
Internship Opportunities
We have provided the following internship opportunities:
- Daktronics
- SDN Communications
- Lemonly
- 9 Clouds
- Click Rain
Clubs & Organizations
We offer the following extracurricular clubs to participate in:
- Advertising Club
- Journalism Club
- South Dakota Advertising Federation
- Alpha Delta Sigma Honor Society
- PRSSA
- The Collegian
Suggested Certificates
Graphic Design Certificate (Undergraduate)
Workplace Intercultural Competence Certificate (Undergraduate)
Lobbying and Government Advocacy Certificate (Undergraduate)
Public Service Certificate (Undergraduate)
Suggested Minors
Communication Studies Minor
Health Communication Minor
Graphic Design Minor
Management Minor
Leadership Minor
Design Studies Minor
Suggested Accelerated Programs
Mass Communication (M.M.C.)
Still Undecided?
If you are uncertain about your major and have questions about career planning, you are not alone. Choosing a major or career can be a very difficult decision. We're here to help.
You may also be interested in...
Public Relations (B.A./B.S.)
Journalism (B.A./B.S.)
Graphic Design (B.F.A.)
Agricultural Education, Communication and Leadership (B.S.) - Communication Specialization
Communication Studies (B.A./B.S.)
Consumer Affairs (B.S.) - Consumer Services Management Specialization
Entrepreneurial Studies (B.A./B.S.)
Global Studies (B.A.)
